nourish/d wellness

brand designmarketingwebsite design

Aug 30

Written By Nicole Martinez

about the project

nutritionist + certified yoga instructor / wellness + health

connected, strong and authentic

custom brand visuals + website + marketing materials

industry:

personality:

objective:

services

I wanted this concept be eye-catching and unique. The wavy line in the O brings the perfect amount of movement to the logo while still feeling organic and feminine. The sans serif letters are clean and polished. They each have constrasting weights within the strokes, but not so much that it is difficult to read. The brandmark itself is a representation of how the mind, body and soul overlap within an individual’s wellness. It also speaks to the personalized approach to nutrition and wellness that the brand will provide to its clients.
In today's digital age, having a visually appealing website is no longer a luxury, but a NECESSITY for businesses aiming to thrive. In this case, my client needed a website that would drive sales and capture client leads.
A visually appealing design, seamless user experience, and engaging content are key elements that can make a significant impact on your brand's success. I wanted to create a website that was the gateway to showcase Kim’s expertise, builds trust, and ultimately drives growth for her online business.
Kim knew how important it was to have beautiful on-brand photography and video to match her new branding. In the online business and coaching space, it’s the only way to stand out.

n/volve helped Kim to plan the visual direction, scout locations, select a photographer and make the day of the shoot seamless.
I created a tonal, minimalistic business card that the brand could use to provide clients, share with other businesses and peers in the wellness and health industry.